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July 24, 2026
 

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POCKY

Pocky Day has grown into an informal annual tradition since its introduction in 1999, with stores across Japan offering special edition flavors and creative packaging to mark the occasion on Nov. 11.
BUSINESS / Companies
Nov 11, 2024
Pocky Day: Japan¡¯s sweetest occasion
Since 1999, Nov. 11 has marked Pocky Day, the date being a nod to the stick-like shape of the beloved treat.
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Jun 24, 2017
Colorful Shower Pocky: Lemon cream flavor just in time for summer
Pocky has a few approaches to summer 2017. The first is a campaign where the time-honored snack comes in limited-edition wrappers featuring 27 different designs, which can also activate various augmented reality features on a special smartphone app. Sounds complicated! Glico, which makes Pocky, is urging...
Japan Times
LIFE / Food & Drink / KONBINI WATCH
May 13, 2016
Pocky goes for the gold with Brazilian Orange-flavored snacks
Let the race for clever marketing tie-ins with the 2016 Rio Olympics begin! Pocky¡¯s newest limited-edition variety, celebrates one of Brazil¡¯s biggest crops by merging citrus flavor and chocolate. Brazilian Orange (?162) initially tastes a bit off-putting, the chocolate coating on the outside relies...
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Mar 11, 2016
Pocky finds a romantic partner in ¡®teagurt¡¯
The current cross-band promotion between Glico and Kirin puts the spotlight on romance. By placing a bottle of the latter¡¯s ¡°teagurt¡± beverage next to a package of the former¡¯s new Lemon-flavored Pocky, you can make two illustrated figures smooch.
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Jan 29, 2016
Pocky gets stuck into a new blueberry flavor
Glico has released numerous variations of its famous Pocky snack, though the special blueberry-flavored edition (?162) on convenience store shelves now is one of the more simple efforts it has produced.
Japan scientists identify clusters of protein believed to trigger Alzheimer¡¯s disease
A team of researchers said they found a ¡°seed¡± that accelerates the amyloid beta accumulation process in the brain, naming it ¡°Peak 1 amyloid beta,¡± as seen in a mouse's brain.
Indian brothers make manga debut in Japan
Two Indian brothers made their manga debut in Japan with "Kung Fu Kung Fool" ¡ª an action-comedy series that follows the adventures of a notorious thief and a young boy.
Japan weighs regulating Pokemon cards amid trading mania
A Pokemon event is held in Jakarta on July 11
Low-income families in Japan cut food and air conditioning during summer break
Yumiko Watanabe, the chairperson of nonprofit Kidsdoor, explains the results of a survey in Tokyo's Chiyoda Ward on July 1.
Iran strikes on CIA facilities prompt questions about possible Russian role
Iranian drones are displayed in an undisclosed location in Iran, in this handout image obtained on Jan. 13, 2025.U.S. officials have acknowledged that Russia has ?provided targeting ?and other support for Iran in its drone strikes on U.S. targets in the Persian Gulf region.
The sci-fi sensibilities of electronic trio Black Boboi
Black Boboi was formed in 2018 when solo artists Julia Shortreed, Utena Kobayashi and Ermhoi came together under Kobayashi¡¯s newly founded label, Bindividual.
A perfect storm: Kaze Fujii fans flock to Fuji Rock
Okayama-born singer-songwriter Kaze Fujii has carved out a distinctive place in Japanese pop since his major-label debut in 2019.
Can Japanese comedy get laughs in English? Yoshimoto Kogyo lets the jokes rip
Wes-P has millions of followers and his viral clips made him recognizable out of Japan.
The 180-day locals: Life on Japan¡¯s digital nomad visa
Christopher Flinn works remotely from Tokyo earlier this month. Japan issued 646 digital nomad visas in 2025, but tourism officials are hoping to increase that figure in the coming years, with Japan's relatively cheap cost of living and the weak yen seen as potential draws for young professionals.
Japan reveals hint of new defense spending target in fiscal blueprint
The Self-Defense Forces' Type 16 mobile combat vehicle fires during a joint live-fire drill with U.S. Marines as part of the annual Resolute Dragon exercises in Yufu, Oita Prefecture, on June 28.

Podcast

One of the many entrances to the Kabukicho neighborhood in Tokyo¡¯s Shinjuku Ward.
Kabukicho: Tokyo¡¯s ¡®stadium of desire¡¯

Longform

For many people, utility poles and power lines have become such a familiar part of Japan¡¯s landscape that they often go unnoticed.
Why Japan¡¯s utility poles won¡¯t be disappearing anytime soon
By Alex K.T. Martin

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