Let the race for clever marketing tie-ins with the 2016 Rio Olympics begin! Pocky¡¯s newest limited-edition variety, celebrates one of Brazil¡¯s biggest crops by merging citrus flavor and chocolate. Brazilian Orange (?162) initially tastes a bit off-putting, the chocolate coating on the outside relies too much on the central fruit and ends up tasting like chewing gum. But, whether it¡¯s down to some sneaky chemistry or learned appreciation, the more you eat the less off-putting each Pocky stick gets, with the pleasant hints of orange eventually replacing other artificial flavors.
It¡¯s too early to tell if Pocky wins the gold on this one, let¡¯s hope there¡¯s a Brazilian coffee flavor in the works as well.
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