Miami ¨C Formula One spent much of the buildup to Sunday¡¯s Miami Grand Prix shrugging off criticism that it had become boring and uncompetitive, with Red Bull in a league of its own winning every race.
While Tom Garfinkel, CEO of the Miami Dolphins and Hard Rock Stadium that hosts the race, cannot do anything about the on-track product, the competition has upped its entertainment game by adding new glitzy elements to the total ¡°fan experience.¡±
It is no coincidence that F1 chose Miami, one of America¡¯s major party hubs, to introduce two new fan-focused features by rolling out a Formula One theme song and a splashy pre-race showbiz style driver introduction.
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