Giannis Antetokounmpo has the trappings that befit a basketball superstar. The ¡°Greek Freak¡± is 6-foot-11 with legs so long, as Sports Illustrated put it, he can traverse ¡°half the court with four Sasquatch steps, surveying traffic like a big rig over smart cars.¡±

When he¡¯s not playing for the Milwaukee Bucks, the five-time All-Star power forward is in another court, prodigiously enforcing his trademarks.

Antetokounmpo ¡ª who in 2020 signed a five-year, $228.2 million contract extension, the largest deal in National Basketball Association history ¡ª has gone after the sellers of unauthorized shower curtains emblazoned with his name and number ($57 apiece), a themed spice blend that adds a ¡°vibrant garlic-herb kick to any dish¡± ($9.99), and stickers bearing cartoon images of his likeness ($3.50).