In the past year or so, the Japan Sports Agency, an external bureau of the education ministry, has discussed the potential establishment of ¡°a Japanese edition of the NCAA¡± as part of its scheme to make college sports in this country more business-like.
That does not mean the agency only has profit in mind. Rather, any money made could be re-invested to improve collegiate sports, ultimately leading to a better overall university environment.
Since last summer, the University of Tsukuba and Dome Corporation, the licensed distributor for American sporting product company Under Armour in Japan, have run a joint research project with support from Temple University, to explore how collegiate athletic departments in the U.S. operate and make money, and how the system could translate to Japan.
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