Nintendo Co. fans will soon be able to enjoy a life-size video game experience in a new attraction at Universal Studios Japan in Osaka.
Super Nintendo World is slated to open this summer, featuring a wearable Power Up Band that lets visitors collect coins and battle bosses while exploring a physical environment. Users will track their progress via a smartphone app, according to the theme park operator, which is owned by NBCUniversal LLC.
¡°Super Nintendo World will provide an experience you cannot have anywhere else,¡± USJ Chief Executive Officer J.L. Bonnier said Tuesday at a briefing in Osaka.
He wouldn¡¯t divulge further details about rides or other digital offerings, or when they would be available.
Little is known about the attraction, which is expected to amount to a mini theme park developed with ¡°Super Mario¡± creator Shigeru Miyamoto.
Universal Studios hinted that it will follow classic Nintendo game themes, revolving around a mission to recover a golden mushroom stolen by Bowser Jr. ¡ª a perennial Mario antagonist.
The attraction will also house familiar game locations including the Mushroom Kingdom, Mario Kart, Peach¡¯s Castle and Bowser¡¯s Fortress. Super Nintendo World will also make it to the operator¡¯s parks in Hollywood, Orlando and Singapore, though no dates were available.
Nintendo¡¯s late president, Satoru Iwata, first announced plans for a theme park in May 2015 as part of a broader opening up of the company¡¯s iconic characters for use beyond its own devices.
At the time, the move prompted speculation that the Kyoto-based game maker might follow Walt Disney Co.¡¯s strategy when it comes to maximizing the value of intellectual property. Since then, Nintendo has launched a number of smartphone games, including a free-to-play version of the ¡°Mario Kart¡± franchise, but making hit titles exclusive to its own hardware remains the firm¡¯s core business.
With your current subscription plan you can comment on stories. However, before writing your first comment, please create a display name in the Profile section of your subscriber account page.