¡°When life gives us lemons, we make -196? C Strong Zero Double Lemon!¡±

Perhaps beverage giant Suntory Holdings Ltd.¡¯s commercial variation of the well known proverbial phrase best captures the appeal of its top-selling canned cocktail.

Once regarded as a simple, working-class drink, ³¦³ó¨±³ó²¹¾± has made a spirited comeback in canned form, attracting new generations of deflation-minded, social media-savvy consumers looking for a cheap, quick fix to help them get through the daily grind.