NEW YORK ¨C In 2009, California businessman Art Cohen received a letter from Donald Trump with a ¡°special invitation¡± and two VIP tickets for a Trump University seminar promising to help make Cohen rich.
The letter, emblazoned with a school coat of arms, urged Cohen to attend the class to learn Trump¡¯s real estate secrets from his ¡°hand-picked¡± faculty, declaring: ¡°You¡¯ll have what you need to succeed!¡±
When Cohen arrived at the Fremont Marriott Silicon Valley hotel, he found a jumbo screen projecting Trump¡¯s photo as the theme song, ¡°For the Love of Money,¡± from Trump¡¯s TV show ¡°The Apprentice,¡± played. Cohen went on to purchase a $1,495 ticket to a three-day seminar, and then went to put $34,995, plus interest and finance charges, on his credit card to become a part of Trump University¡¯s Gold Elite Program.
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