LOS ANGELES ¨C Sony Pictures expanded its release of the Seth Rogen comedy ¡°The Interview¡± to the largest pay-television services and to additional theaters after initial showings occurred without incident.
¡°The Interview¡± will be available starting as early as Wednesday on pay-per-view from 10 companies, including Comcast Corp., Time Warner Cable Inc., Verizon Communications Inc. and Wal-Mart Stores Inc.¡¯s video service. Prices start at $5.99, Sony Pictures said Wednesday in a statement.
The addition of pay-TV systems provides easy access for more than 78 million households, according to data from Bloomberg Intelligence. The film, a farce about a plot to assassinate North Korean leader Kim Jong Un, led to a cyberattack that the FBI has linked to that country. Hackers released thousands of pages of confidential studio information on the Internet.
Dish Network Corp., the No. 3 U.S. pay-TV service with 14 million subscribers, wasn¡¯t among the participating carriers listed by Sony. The satellite broadcaster, based in Englewood, Colorado, didn¡¯t respond to requests for comment about why it¡¯s not offering ¡°The Interview.¡±
Sony Pictures, part of Tokyo-based Sony Corp., sought alternative outlets after major theater chains balked at running the film following a threat of violence from the hackers.
Theatrical distribution expands to more than 580 locations on Jan. 2, said the Culver City, California-based studio. Sony Pictures last week released the film in about 300 cinemas and online through Google Inc., Microsoft Corp., Apple Inc.¡¯s iTunes platforms and a website the company created.
The picture, which cost an estimated $80 million to make and market, took in more than $15 million in online rentals and purchases in the four days after its Dec. 24 release, according to Sony. Rentrak Corp. reported theater ticket sales of $2.84 million through Dec. 28.

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