Find yourself cutting the cheese in the office often? With?,?a line of deodorizing textiles manufactured by Japanese company Seiren, you no longer have to sit red-faced at your desk.

While odor-eliminating products such as T-shirts, socks and bedding have been available since 2008, the one that¡¯s really been raising eyebrows is underwear that absorbs stink. ?by Professor Hiroki Ohge of Hiroshima University Hospital, the underwear has?apparently found a market among ordinary businessmen. Ceramic material, which contains metal ions, is the key player in containing the odor. Deoest underwear retails at ?3,200 for men and ?2,980 for women and can be purchased from .

News of this product mushroomed on the web this week, thanks to ¡®s?translation of ?and a subsequent post on?, but is it truly BIG in 51³Ô¹ÏÍø? Mainichi reported that sales of?the whole 22-item deodorizing series has?reached 30,000, but we¡¯re skeptical whether its reached boom proportions. Still, as potential stocking stuffer for that special-smelling someone, this one could be a winner.