Recently hotels across Japan have started offering special packages and huge discounts for weekday guests.
Having visions of a romantic getaway? That¡¯s not exactly what the hoteliers have in mind. These deals are strictly for joshikai, women¡¯s get-togethers. Credit for this trend should go to the second coming of those New York City ladies who brunch (¡°Sex and the City 2¡± made almost ?1.3 billion in Japan in less than a month) and marketing aimed at encouraging single women in their late twenties and thirties spend their disposable income.?According to?, there¡¯s been a significant jump in the number of restaurants,? spas and hotels offering?women-only services this year.
Some hotel packages have special themes. All the slots for the ¡°Sex and the City¡± package at the sold out. Rooms on this plan come with clothes inspired by the movie for playing dress up and taking pictures.?The Sweets Stay at a triple room in the includes room-service delivery of a whole cake with seasonal fruits.
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