After months of speculation, the talent agency formerly known as Johnny & Associates announced its new name: Starto Entertainment (stylized in all caps).
Agency officials presented the news in a special video made available to members of Family Club, the company¡¯s official fan club, on Friday. In the video, company COO Yoshihiko Inohara also revealed that self-styled entrepreneur Atsushi Fukuda would serve as CEO.
Starto Entertainment will handle all talent and entertainment business related to the performers and groups under the agency¡¯s purview.
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