It was the Christmas present nobody needed. On Dec. 25, 2019, Weekly Spa! magazine published a ranking of universities according to whether their female students were ¡°sexually easy.¡±

¡°It¡¯s not that I see just this article as a problem,¡± student Kazuna Yamamoto told The Japan Times at the time. ¡°This caused all the frustrations I had about misogyny in Japan to explode.¡±

Yamamoto, along with three other women ¡ª two of them fellow students from International Christian University ¡ª channeled their frustrations into the formation of Voice Up Japan, a student-run organization that advocates for gender equality.