Asahi Breweries said Thursday that its sales fell by over 20% in December from a year earlier, as the company was forced to cut shipments following a computer system glitch due to a cyberattack on its parent company in late September.
Meanwhile, the combined sales volume of beer, ³ó²¹±è±è¨²õ³ó³Ü quasi-beer and ¡°third-segment¡± beer-like beverages at the other three major Japanese brewers ¡ª Sapporo Breweries, Suntory Spirits and Kirin Brewery ¡ª rose by 2% in December, according to an industry estimate.
By volume, Sapporo¡¯s sales of such beverages fell by 1%. Suntory¡¯s sales increased by 6%. Kirin saw an 8% increase in sales value.
The growth reflected higher demand at home and restaurants during the year-end and New Year holidays, industry officials said.
In 2025, the combined sales volume of three brewers, excluding Asahi, fell by 3% from the previous year, according to an industry estimate.
Sapporo and Suntory saw a 1% decline in sales volume, while Kirin¡¯s sales were almost unchanged in value. Asahi did not disclose its cumulative results for 2025.
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